Fraud Blocker

Specialists in Supply Chain Recruiting

Sales Excellence

Build Sales Leaders
Who Deliver Growth

We partner with supply chain and logistics organizations to build high-performing B2B sales leaders and teams — through targeted training, coaching, and practical strategies that drive measurable results.

Built for reality — not the theory.

Every program is purpose-designed to align with your goals, challenges, and commercial priorities.

Our Value Proposition

Five Foundations That Make
Growth Stick.

Every Sales Excellence engagement is built on these foundations — the principles that separate training that lands from training that fades.

  • Leadership Development

    We turn sales managers into performance leaders — building strong teams, coaching with purpose, and driving consistent results.

  • Sales Performance

    We equip teams with the skills, structure, and discipline to improve productivity, pipeline quality, and win conversion in competitive B2B markets.

  • Tailored Solutions

    Built for reality—not theory. Every program is purpose-designed to align with your goals, challenges, and commercial priorities.

  • Measurable Impact

    Training that translates into results. We focus on actions, KPIs, and performance structures that strengthen pipelines, improve win rates, and deliver ROI.

  • End-to-End Partnership

    We stay engaged beyond delivery — from strategy through execution and ongoing coaching, we ensure results are sustained.

Brian Martin, Principal Training & Development Consultant

Training Expertise

Built on Experience.
Driven by Results.

Sales Excellence is delivered in partnership with Brian Martin, Vice President, Professional Development & Training Services.

With +25 years of global supply chain and logistics leadership experience across North America and Europe, Brian brings a proven track record of building high-performing teams, optimizing sales programs, and delivering measurable business outcomes.

Together with Reimer Associates, this partnership combines deep industry expertise with world-class sales leadership development.

Learn more about Brian's experience

Our Approach

From Alignment to Sustained
Performance.

A disciplined sequence that ensures every program lands where it matters — on the metrics that move your business.

  • Align at the Top

    We start with your leadership team to define success — and how it will be measured.

  • Diagnose & Define

    We assess your current state to pinpoint gaps, priorities and untapped opportunities across performance, structure, and execution.

  • Design the Right Solution

    We assess your current state to pinpoint gaps, priorities and untapped opportunities across performance, structure, and execution.

  • Deliver for Hands-on Application

    We deliver practical, actionable training supported by coaching and real-world application.

  • Sustain & Optimize

    We reinforce, measure, and refine — ensuring gains are sustained and performance continues to improve.

Training Solutions

Three Program Tracks.
One Outcome — Growth.

Each track draws from a curriculum of +30 modules. We assemble the right combination for your team, your stage, and your priorities.

  • Track 1

    Sales Leadership Development

    Build sales leaders — who lead.

    • • Strategic Sales Leadership
    • • Coaching for Performance
    • • Sales Strategy & Execution
    • • Talent Development & Retention
  • Track 2

    Sales Team Training

    Equip sales professionals to win.

    • • Consultative & Solution Selling
    • • Prospecting & Pipeline Management
    • • Deal Strategy & Conversion
    • • Negotiation & Objection Handling
    • • Account Management & Growth
  • Track 3

    Commercial & Strategic Enablement

    Strengthen the system behind the performance.

    • • CRM Optimization
    • • KPI Development & Performance Management
    • • Compensation & Incentive Structures
    • • Customer Experience & Retention Strategies
    • • AI & Productivity Enablement

Explore the full Sales Excellence curriculum.

Learn More

The Reimer Difference

Why Supply Chain Leaders Choose Us.

  • Container ship at port being unloaded by gantry cranes

    Impact Focus

    We accelerate growth for supply chain and logistics organizations.

  • Boxes in a warehouse overlaid with a connected supply chain network of IoT icons

    Solution Focus

    Every program is purpose-built to your needs and business priorities.

  • Two executives shaking hands after a strategic meeting

    Trusted Experience

    Decades of sales leadership and industry expertise, applied practically to your business.

Let's Build Your Sales Advantage

If you're ready to strengthen your sales leadership and drive measurable growth, we should talk.